Audience Profile

As my idea for my music video focuses on homevideos i will be able to show case my own personal experiences and adventures which the audienc will associate with, also one of my homevideos will be filmed in a coffee shop which is one of their favourite past times. My audiences takes a huge insterest in movies especially from the Golden age of Hollywood which i will be referencing thorugh my Lolita inspired Digipack.




Most of my audience is inspired from Lana Del Reys music so there is no surprise that her audience is quite similar to mine in many different ways. They are adventurous, flirty and kind of depressing all at the same time. They long for a Golden age Hollywood lifestyle and are costumed by wanderlust. They are regular attenders of concerts and are very open minded and enjoy listening to obscure artists.

Target audience

This is an image of a character that i thought represents my chosen genre. Their main interests include tumblr and Instagram aesthetics, voss, fiji water and water in a carton because its better for the earth. They believe in feminism and are extreme supporters of human rights. They love vintage music and prefer listening to records over any other form of music. They are usually up to date with all the fashion trends however they prefer shopping at charity shops as they have more unique clothing and its giving back to the community. They hate narcissism and believe that the government is extremely corrupt and have a very cynical way of thinking about modern society. They tend to not be religious and they love everyone and everything. They are the modern day hippie.

Website research

Website research from ramosdiogo

Moodboard

This is a visual representation of what i hope to achieve in my music video. I have used a number of images that caught my eye and that i thought could represent my ideas for the music video. The 4 main things id like to achieve are:

1. Vintage feel which i hope to achieve through the use of filters
2. A dominance of the colours blue & pink
3. To show how lighting can change the way a person looks and how the audience feels
4. Opulence

Song choice

Lana del rey is my favourite music artist and Honeymoon is my favourite song from her album which is one of the reason why i chose it. The other reason is because it doesn't have a music video therefor i will not be influenced by what the artist has already done. Originally i wanted to do video games by her as well but due to it having a video i found myself trying to replicate the official music video. Another reason is because i thought my ideas fit really well with the rhythm of the song and also the vibe it gives off.

Initial ideas

Album cover skills development

What i have done is taken a random picture and bunch of random quotes and positioned them in the way i understand that a conventional album looks like.

The way i chose the picture for the front cover was by going on flickr and whatever the 3rd images was i would use it no matter what it is. What i decided to do was crop the picture so the bench would become the front cover and then change the exposure, saturation and colour to make it look like an indie rock album

To make the back cover i thought id use something featured in the front cover so there would be a connection between both images. This idea i got from The killer album "Sam's town" as their front cover has a goat on it, one of the pictures they used on the digipack is just a goats head and their cd is the same picture which i thought worked really well together and i wanted to use that same idea of having pictures that connect with each other. My original idea was to use the tiger statue but i thought that looked a lot better as the spine of the cd therefor i decided to use the plant pot but decided tot reverse the colours so that instead of having black flowers like on the cover, they are white white, unfortunately the image is of low quality due to it being such a small object in the original image however i think it adds character to the album. For the spine i decided to use the tree in the background and blend it with the tiger statue because i thought it would work well with white writing along the tree trunk.

Now the way i chose my band name and album tittle was by clicking the random page on wikipedia and whatever the tittle of the page was id use it as my band name but unfortunately the first time it ended up being a contrevertial name so i used the second page i came across  and the random button on quotes website and scrolling down to the bottom, whatever the last 3 words of the last quote were id have to use it as my album name. I wanted the font to be conventional with indie records therefor i settled for a typewriter font which could possibly connote to it being originally written music rather than it being manufactured by studio writers. I also decided to change the opacity of the word to go along with the whole death vibe the pictures are giving. I thought that the album would be about a heartbreak that caused a depression.

One of the things i struggled with was the layering and how to blend two separate images together but overall i think my CD cover meets conventions and looks professional